On our blog

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My-Take Insight Community Platform: Full Vendor Evaluation and RFP Responses

See how My-Take's Insight Community+â„¢ platform answers every RFP criterion, from proprietary AI-powered technology to SOC 2 and HIPAA compliance, back...

Resources

My-Take Recruits At Bentley

Two representatives from the MY-TAKE team recently visited Bentley University for the Marketing and Management Career Fair.

Changing Your Logo Can Be Scary Business

Brands seeking to enhance their relevance, or just freshen their identity will sometimes contemplate a logo change.

A Closer Look at Who Influences Our Purchase Decisions

As outlined in a Harvard Business Review article, Amazon has acquired a website called GoodReads.

Looking Beyond the Average - In Defense of the Outlier

Marketing guru Seth Godin, describes the need to understand which audience 'Ideal, average or outlier' you are using to make marketing decisions and w...

at&t and me

I had been a long time AT&T mobile customer, but had experienced a fairly high rate of dropped calls when using my mobile phone in my home.

MY-TAKE Co-Founder Rich Armstrong Speaks with Texas MBAs

My-Take co-founder Rich Armstrong was asked by the University of Texas McCombs School of Business to speak to a group of marketing students from the M...

Does Your Loyalty Program Deliver Customer Insight

Many strong brands have loyalty programs and place a great deal of emphasis on getting them right.

My-Take Founders Speak at Future-M

This week Boston was taken over by the world of marketing with FutureM.

Why is the red bull stratos mission so compelling?

Over 1 million people logged into YouTube to see the Red Bull Stratos mission launch on October 9th.