The administrative dashboard consists of community metrics such as number of opinions shared, number of members, and member engagement figures. Additionally, the platform provides an engine to control member recognition, including badges, points, and leaderboards, as well as the ability to toggle integrated rewards fulfillment on and off.
The platform offers the ability to easily launch any of the ten activity types. These activities can also be targeted to any group based on data from profile fields or any previous activity answer set.
The platform allows for drag and drop creation of surveys. The researcher can choose from the more than 30 survey question types and just pull them into the study. Logic is equally easy in implementation and is available in a variety of types including conditional, page/block level, skip, answer/pipe, and advanced randomization logic.
Groups can be easily created from any data within the system. This can include profile fields and responses from any study.
These groups can be utilized for home use test recruitment, activities targeted to a subset of the community, and also to filter question results.
The My-Take platform takes the complexity out of incentive management through an integrated system. Companies can use pre established gift cards or create their own catalog. The system can also be driven off the member point system.
The member management function is extremely powerful. Some capabilities include:
The platform allows for easy customization to create a visually compelling community that matches the company brand or desired community aesthetic.
Integrated member onboarding. Easy to use whether recruiting from internal data sources or sample firms. Ability to simultaneously use multiple recruiting paths.
The My-Take communication engine is integrated and includes metrics such as open rate. The platform includes the ability to send via multiple channels: email, sms, and voice.
The platform also includes the ability to create email templates and schedule reminders for activities.